TWOfold can join at any point
- Early strategy
- Talent selection
- Negotiation
- Campaign development
- Execution
- 01
Athlete selection
From a brief or campaign idea, TWOfold identifies and evaluates talent against the brand, audience, and opportunity.
- 02
Campaign development
Strategy and creative built around the partnership before the deal becomes just an endorsement.
- 03
Negotiation and execution
Sourcing, rights, and deliverables, carried through launch.
Project-based, ongoing, or brought in for a specific campaign or opportunity.


